Find drivers who could use a better auto loan
Reach households carrying auto debt before another lender does. DealMachine has 13.2 million people with a known vehicle, a high modeled auto loan balance and an email that passed deliverability checks.
Counts as of November 12, 2026, for people with a known vehicle and a deliverable email.
Filters built for auto lending
Combine loan signals with the car and the household to find people a lower rate would help most.
Auto loan balance
High or low, so you can lead with the people carrying the most auto debt.
Open auto loans
High or low, to find households paying on more than one car.
Credit behavior
Established, thriving or up and coming, so your offer fits how someone uses credit.
Model year
Newer cars usually mean newer loans with more balance left to refinance.
Make and style
78 brands and every body style, from pickups to luxury SUVs.
Mileage and vehicle class
Mileage bands and vehicle class, so you know more about the car behind the loan.
Income and net worth
Match your offer to the borrowers you want.
Loan payoff habits
Find people who tend to pay installment loans off early, or the ones who don't.
Ways to reach them
Deliverable email, mobile phone, numbers not on the Do Not Call list, and mail.
Mileage range is a premium filter.
Reach borrowers before they start shopping
Most people never compare their auto loan after the dealership. A clear rate offer in their inbox gives them a reason to.
- 1
Choose the states, counties or ZIP codes you lend in.
- 2
Pick a high auto loan balance and a model year of 2021 or newer.
- 3
Add household income to fit your lending guidelines.
- 4
Require a deliverable email and count the list for free.
- 5
Send a rate-check invitation, then follow up by mail.
Questions lenders ask
How do I find people who could refinance their car loan?
Filter people by a high modeled auto loan balance and a recent model year, then require a deliverable email. 1.9 million people have a high auto loan balance on a 2021 or newer car and a deliverable email.
Is this credit report data?
No. Loan balance, open loans, credit behavior and payoff habits are modeled marketing attributes, not credit reports. Use them to decide who hears from you, not who qualifies. A firm offer of credit needs a prescreened list.
What does it cost to see how many leads there are?
Counting a search is free and uses no credits. Exporting uses one credit per record.