
Investing in Real Estate Online: Virtual Wholesaling

The world of real estate investing has expanded rapidly with the rise of digital technology. Investors no longer need to rely on traditional, in-person methods to buy and sell properties.
Instead, virtual wholesaling has become a popular strategy, allowing people to invest in real estate online without ever stepping foot on a property. This method streamlines the entire process—from finding deals to closing sales—all through the power of online tools.
DealMachine, a powerful real estate data app, is a key player in this shift. It offers a straightforward way for investors to find, evaluate, and manage properties from the convenience of a phone or computer. As more people look to build wealth through real estate, virtual wholesaling, and online investing are becoming essential strategies for success.
What is Real Estate Investing and Virtual Wholesaling?
Real estate investing involves purchasing properties to earn a profit, whether through flipping, renting, or long-term appreciation. Traditionally, investors searched for properties in person, attended inspections, and handled paperwork face-to-face. But now, investing in real estate online has changed the game.
Key Benefits of Online Real Estate Investing:
- Convenience: You can invest from anywhere without needing to travel.
- Flexibility: Online tools make it easy to manage properties in multiple markets.
- Speed: Digital platforms streamline property searches, evaluations, and transactions.
One method of investing online is virtual wholesaling. This approach allows investors to:
- Find properties using online tools or apps.
- Inspect properties through virtual tours or online records.
- Negotiate and close deals without ever visiting the property in person.
How Virtual Wholesaling Works:
Like traditional wholesale real estate investing, virtual wholesaling involves identifying undervalued properties, putting them under contract, and then assigning the contract to another buyer for a fee. The investor earns a profit by selling the contract, not the property itself. This method works especially well when paired with platforms like DealMachine, which simplifies the process.
Virtual wholesaling not only saves time and effort but also opens the door for investors to enter markets beyond their local area. It’s a fast, efficient way to start building wealth through online real estate investing.
The Role of DealMachine in Online Real Estate Investment
When it comes to investing in real estate online, having accurate data and the right tools is essential. DealMachine stands out as a leading app for real estate investors, especially those wholesaling virtually.
Why DealMachine is Essential for Virtual Wholesaling:
- Comprehensive Property Data: DealMachine offers access to detailed property records, including owner information, mortgage details, tax data, and more. This allows investors to make informed decisions based on real, up-to-date information.
- Advanced Search Filters: Users can quickly narrow down property searches based on specific criteria such as property type, owner type, equity levels, and location.
- Integrated Direct Mail & Calling: DealMachine simplifies lead generation by allowing users to send postcards, and letters, or make calls and reach out directly to property owners from within the software.
- Driving for Dollars: The app’s signature feature lets users “drive” virtual neighborhoods, marking potential investment properties and adding them to their database.
- Real-Time Updates: With property data refreshed regularly, investors stay on top of market changes and new opportunities.
By combining these features, DealMachine streamlines the virtual wholesaling process, making it easier for investors to find and close deals efficiently. It’s a powerful tool for building a successful portfolio in today’s digital real estate market.
Advantages of Virtual Wholesaling Over Traditional Methods
One of the biggest game-changers in real estate investing today is the ability to do it from anywhere in the world. Virtual wholesaling allows investors to identify, analyze, and close property deals without ever stepping foot in the market they’re targeting.
Why Virtual Wholesaling is a Smart Move:
- No Geographical Limits: Whether you’re at home, traveling, or even living abroad, you can find and manage real estate deals in any market. This flexibility opens up more opportunities than traditional, location-dependent investing.
- Time and Cost Efficiency: You can skip travel, in-person meetings, and other logistics that slow down traditional wholesaling. Virtual tools like DealMachine give you instant access to property data, skip tracing, and direct mail campaigns—all online.
- Global Access: Investors can tap into lucrative U.S. markets from overseas. See the video below for an inspiring story of an investor based in Spain who successfully closes deals in the U.S. without ever visiting the properties.
- Easier Scaling: With virtual wholesaling, you can handle multiple deals in different locations at once, growing your real estate portfolio faster and more efficiently.
For anyone considering investing in real estate online, it offers the freedom to invest anywhere, anytime, while leveraging powerful tools like DealMachine to stay competitive and successful.
Common Challenges in Virtual Wholesaling and How to Overcome Them
While virtual wholesaling opens up a world of opportunities, it also presents unique challenges. Knowing what to expect and how to navigate these obstacles can make the difference between success and frustration.
Challenge 1: Verifying Property Conditions
When you’re investing from a distance, it can be hard to assess a property’s true condition. Online photos might not tell the full story, and you can’t easily inspect it yourself.
How to Overcome It:
- Use trusted local contractors or inspectors to evaluate properties.
- Request video walkthroughs or virtual tours from sellers or agents.
- Review property reports and public records for additional insights.
- Invest virtually on land versus property with buildings.
Challenge 2: Navigating Legal and Regulatory Differences
Each state and city can have its own rules and regulations. When you’re dealing with multiple markets, this can get confusing.
How to Overcome It:
- Work with local real estate attorneys or title companies familiar with the area.
- Research state-specific rules for wholesaling and contracting.
- Join online investor communities to get advice from others familiar with the location.
Challenge 3: Building Trust with Sellers and Buyers
Without face-to-face interactions, building trust can be challenging. Some sellers might hesitate to work with someone they haven’t met in person.
How to Overcome It:
- Communicate clearly and professionally through phone, email, and video calls.
- Use secure and verified platforms for contracts and payments.
- Be transparent about your process and always follow through on promises.
Overcoming these challenges is crucial for long-term success. By staying proactive, adaptable, and resourceful, you’ll be better positioned to thrive in the world of virtual property deals.
Tips for Effective Online Real Estate Investing
After learning how to navigate virtual deals, it’s essential to apply smart strategies to maximize your success. Here are some expanded tips to help you thrive in the online investing world:
- Prioritize due diligence: Even though the process is virtual, don’t skip critical steps. Review public records, request property reports, and research the local market thoroughly before making any offers.
- Leverage technology to your advantage: Use tools that offer comprehensive data to stay ahead. Automate direct mail campaigns, track leads, and monitor market trends to work more efficiently.
- Expand your network: Virtual investing doesn’t mean going it alone. Join online communities, attend virtual real estate meetups, and connect with experienced investors to share insights and learn best practices.
- Stay organized: Managing multiple leads and deals can get overwhelming. Use digital tools or CRM systems to keep track of contacts, communications, and deadlines to avoid missing important opportunities.
- Keep up with market trends: The real estate market is always changing. Subscribe to news updates, follow industry blogs, and monitor pricing trends in your target markets to make informed decisions.
- Start small and scale gradually: If you’re new to online investing, start with one or two deals to learn the ropes. As you gain confidence, you can expand your operations and take on larger projects.
- Build strong relationships with local partners: Trusted local contractors, real estate agents, and attorneys can be your eyes and ears on the ground, helping ensure smooth transactions and reducing risks.
By combining smart strategies, reliable tools, and a proactive mindset, you can make the most of your online real estate investing journey.
Final Thoughts
The world of real estate is changing, and virtual wholesaling is at the forefront of this shift. With the right tools and strategies, it’s now possible to close deals from anywhere in the world, offering flexibility and efficiency like never before. Platforms like DealMachine make it easier to find and manage opportunities, giving investors a clear path to success.
While there are challenges, from verifying property conditions to building trust with distant sellers, these obstacles can be overcome with careful planning and the right support system. Taking the time to research, leverage digital tools, and build strong partnerships is essential for long-term growth.
Investing in real estate online isn’t just a trend—it’s the future. As technology continues to advance, opportunities for investors will expand even further, opening doors to new markets and innovative strategies. Whether you’re just starting or looking to scale your portfolio, virtual wholesaling offers a unique way to achieve your goals.

About Samantha Ankney
Samantha is the Social Media Manager at DealMachine, where she oversees all social media strategies and content creation. With 3 years of experience at the company, she originally joined as a Media Specialist, leveraging her skills to enhance DealMachine's digital presence. Passionate about connecting with the community and driving engagement, Samantha is dedicated to sharing valuable insights and updates across all platforms.