Bridging the Gap With Your Offers in Real Estate Wholesaling

Bridging the Gap With Your Offers in Real Estate Wholesaling

3 min max read

Hey there, real estate enthusiasts and aspiring wholesalers! Have you ever found yourself making an offer on a house, only to realize you're facing a gap the size of the Grand Canyon between what the seller wants and what you can offer? If so, you've found this blog at the right time.

The Leap from Corporate to Wholesaling Gold

Imagine leaving the rigid constraints of a corporate job to venture into the world of wholesale real estate. That's what Phillip Placencia did - a former financial advisor who discovered that wholesaling is all about smart sales and marketing. By finding homeowners eager to sell their homes at a discount, he managed to make a cool $7,500 on his first deal.

The secret? He honed an incredible framework for setting clear expectations with the seller, ensuring both parties walked away content.

The $7,500 Question: How to Make Your First Wholesale Deal

Phillip Placencia's venture into wholesaling began with a simple Facebook post and a golden referral - an acquaintance's mother with a vacant house and mounting taxes. With a few calculated risks and a pinch of audacity, he made an offer that was immediately accepted, leading to a rewarding $7,500 check. But it wasn't just about throwing numbers and hoping they'd stick; it was about learning through action and improving every step of the way.

"Take massive, imperfect action and learn as you go." - Phillip Placencia

Crafting Offers and Handling Counter-Responses

Phillip quickly learned the art of deal-making. Start by understanding the property's value and, crucially, by setting expectations honestly and clearly with the seller.

You let them know upfront: "I might not be the buyer for you." Why? Because honesty builds more than deals - it builds trust.

The Art of Adding Value Beyond the Offer

When walking into a negotiation, Phillip suggests focusing on what you can offer that listing on the market can't. You can provide a hassle-free, document-light, and fast process. Sell the convenience, not just the price.

Addressing the Grand Canyon-Sized Offer Gap

Now to the heart of the problem - what do you do when there's a grand canyon size gap between what you can pay and what the seller wants? Here's where Phillip's framework shines. He sets realistic expectations by presenting his offer as a guarantee and informing sellers that while he can attempt to meet their higher asking price, it won't be guaranteed.


The Outcomes of Setting Expectations

More often than not, sellers opt for the guaranteed offer. They value certainty, especially when dealing with significant life changes, more than trying to squeeze out a potentially higher yet uncertain amount.

Gaining Leads through Social Media Leverage

Phillip emphasizes the importance of leveraging social media as a referral goldmine. An impressive 90% of his deals are derived from social media engagement and referrals - a testament to the power of a solid online presence and brand credibility.

The Journey to Over 300 Successful Transactions

Phillip's journey from a solitary bedroom operation to over 300 transactions is nothing short of inspiring. His all-in approach from day one - despite the inherent risks - and the ability to identify and invest in people like his first acquisition manager speaks volumes about his commitment and business acumen.

The Future Vision: Developments and Tiny Home Dreams

Looking ahead, Phillip eyes a shift toward development in Scottsdale and Phoenix and, ultimately, a serene life in Colorado within his own tiny home community. An investor's dream that began with wholesaling - proving it's the perfect entry into real estate.

Final Thoughts

For anyone on the fence about diving into the wholesaling world, Phillip serves as a glowing beacon, championing the wholesaling path as an educational, low-risk starting point complete with valuable insights on sales, negotiation, and the legalities of real estate.

So, if you're aiming for wholesaling success, remember: it's about the guarantee, the grind, the growth, and, most importantly, your grit. Stay tuned for more frameworks, stories, and strategies to accelerate your journey towards financial freedom!

To follow along with Phillip's journey or connect with other like-minded individuals, join our community and turn the page toward your own success story in wholesaling!

Benjy Nichols

About Benjy Nichols

Benjy has been a media specialist at DealMachine for the last 2.5 years. He produces, writes, shoots, and edits our media content for our member's DealMachine and Real Estate education.